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Venue: Auditorium [clear filter]
Friday, February 2
 

9:00am CST

Arena Analytics: Fan Segmentation and Clustering Based on Location Analytics AuditoriumGary Angel

10:00am CST

Best Practices in Sports Marketing: Using Analytics and Creativity to Help the Minnesota Twins Retain and Grow Customers AuditoriumBob Nelson • Jeff Weiner

10:45am CST

Using Machine Learning to Classify Quality and Style of Play at the Quarterback Position AuditoriumGeorge Chahrouri • Eric Eager

11:30am CST

Unique MLB and NFL Data and Analytics for Teams and Media. AuditoriumKenny Kendrena

1:15pm CST

Fireside Chat: Analytical insight into Superbowl LII AuditoriumRandy Istre • Mike Sando • Matt Sheldon

2:15pm CST

The Monetization of Authenticity with Various Demographic Groups: Sport & Entertainment Data Analytics with Fans and Audiences AuditoriumC. Keith Harrison

3:15pm CST

From GameDay to Analysis: An Open-source, Low-cost Azure NFL Datalake AuditoriumJon Keskitalo